I’ve been experimenting with Twitter a couple of times, and one of the results, the FM Brussel Live playlist twitter bot, seems to be rather popular. I get a couple of subscriptions per day. But recently they’re almost all of the form [name of girl][number of 2 - 4 digits]. This is what they look like:
I’m getting old, I guess. This ad campaign annoys me. For those who don’t understand Dutch: if you take a Dodge Journey for a test-drive on the Father’s Day weekend, and make a baby on the back seat, then you have a chance of winning a car.
First off: it’s borderline immoral. There can be several reasons to have children, but winning a car shouldn’t be a motivation. Having children is quite a big thing. To make it into a gamble with a prize, feels wrong.
Secondly: the logistics. I can imagine they won’t require the couples to stay in the showroom with the car to perform the act, but where do you park? Side of the road? Public parking? In the garage at home? You’d need to live close enough to a garage. And what about the activities that happened in the car before you entered? What’s that smell? Is that a … on the backseat? OMG! Never mind, baby, we only have an hour, hurry! Close your eyes and think of off-road adventures.
And then the criterium for winning: the baby that’s closest to 8 March 2009 wins. I can imagine some future parents instructing their gynaecologist to have the birth on exactly that date. There’s a possibility for a 20K euro car, so if the baby has to come prematurely, then that’s just how it’s gotta be. And if you have 3 babies born on 8 March, that’s all equally ‘close’, right? Who will be chosen? The one that was born the closest to 12AM? (”Nurse, can, you change that hour of birth? Like one hour later, say 11.53AM?“)
For me this is a campaign thought out on the back of a napkin after a bit too much of alcohol. It should have stayed on that napkin.
I was born near Roeselare, in West-Vlaanderen, and every now and then I go back to my roots. I drive over Gent and Kortrijk and on the way I’m always curious to see what kind of advertising the guys from TVH have put up this time. For they are clearly guys, in the TVH marketing department.
Ief points me to Budweiser’s Dude Madness, the new campaign for Budweiser Lite. One of my best friends always calls me ‘dude’, so I’m familiar with the dozens of intonations and innuendos that can be communicated through it.
Test your dudeness, too. I’m an Estro Dude.
Here are all the commercials. I specifically like the Vegas one.
‘Look who’s talking’ meets ‘The Matrix’ meets ‘Chucky’: a funny spot for Wilkinson Quattro.
Responsables annonceur : Eric Oriot, Catherine Brandenberger et Stéphane Rosen
Responsables agence : Florent Sallard, Chloé Larmurier et Cyrine Boussena
Responsable innovation : Olivier Sebag
Directeur artistique : Xavier Beauregard
Concepteur rédacteur : Vincent Pedrocchi
TV Producer : Elisabeth Boitte
Réalisateur : Akama
Maison de production : Wanda
Production son: THE
Musique: midnight run / Xavier Berthelot
Dr Shopova warns for the wave of aggression by jealous computers, jealous because of the Nokia N95. As an owner of a N91, I have had my camera go on strike occasionally or deliberately underlighting my pictures, but never suffered any bodily harm. Let’s see what happens now that I switch to Proximus and will be reading my Gmail over 3G. Continue reading ‘Jealous computers’
Be a little gay and a little more interesting for him. His boring day may need a lift and one of your duties is to provide it.
Listen to him. You may have a dozen important things to tell him, but the moment of his arrival is not the time. Let him talk first - remember, his topics of conversation are more important than yours.
Don’t complain if he’s late for dinner or even if he stays out all night. Count this as minor compared to what he might have gone through at work.
Don’t ask him questions about his actions or question his judgment or integrity. Remember, he is the master of the house and as such will always exercise his will with fairness and truthfulness. You have no right to question him.
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