Jobs announces Podcasts in iTunes

If this is true, it could change the landscape for podcasting significantly: Apple is jumping on the podcast wagon:

Steve Jobs just revealed at the D: All Things Digital Conference that iTunes 4.9 will add support for podcasts. With one click you’ll be able to subscribe to different feeds and have them automatically delivered to your iPod without using a third-party app like iPodder. Youll be able to search through a directory of available podcasts (producers will be able to register their podcasts with the iTunes Music Store), but users will have the option of adding whatever feeds they want to iTunes. The other big news: Jobs says that he would consider selling podcasts through the iTunes Music Store, something which should have Audible just a little worried.
(from Engadget – also on and

Some reflections:


💬 music 💬 podcast